SEO/AEO Strategist Toronto
Eddie Nehani is a senior SEO and AEO strategist based in Toronto with over 15 years in digital marketing and more than 8 years of focused SEO and AI search experience across agency and in-house environments. His work ties organic search directly to revenue — not just rankings. Clients he’s worked with have generated $3.5M in organic revenue in under a year, won a $560K government contract, and seen organic traffic increase by over 60% within months of engagement.
Eddie works across the full search stack: technical SEO, content strategy, off-page authority, conversion rate optimization, and emerging AI search optimization (AEO/GEO). He’s one of a small number of practitioners who bridges traditional Google SEO with the growing world of LLM optimization—helping brands show up in answers from ChatGPT, Perplexity, Gemini, and Claude, not just blue links.
His approach is grounded in the H.E.E.A.T framework: content that’s genuinely helpful, backed by real experience, and built on verifiable expertise.
Read full BIOSearch is not a siloed channel but an important part of the complete growth engine.
Eddie Nehani
Highlights
Built and scaled the SEO/AEO strategy for an iGaming client, growing organic traffic to 4.2M impressions & 2.5M clicks in 8 months. That resulted in 256K registrations and 3.5M in revenue
Ranked clients from multiple B2C industries on page 1 on Google for several commercial-intent keywords with high search demand
Coached junior SEOs and digital marketers on SEO fundamentals, task prioritization, and KPI-driven reporting
Senior SEO Manager
Built the SEO strategy for an iGaming brand, contributing to approximately $3.5 million in growth from organic search within the first 8 months. Organic growth was driven by 2.52 million clicks from 4.27 million organic impressions, resulting in 259,000 registrations and 80,823 paying users.
“Eddie is truly fantastic at SEO. Eddie has a deep understanding of SEO, including keyword research, topic ideation, and the technical aspects required to ensure a piece is optimized for performance. I’d highly recommend him to any company looking for an SEO specialist to help them drive the most value out of their content.”
Eric Carriere
The Write On
“Eddie Nehani is a good recommendation as a highly motivated person in the work he do as a web designer, a person whose capabilities and skills are worth investing in. My own experience with Eddie can describe him a professional and has the credentials and expertise to perform his job and skills.
Strongly Recommended”
Viola Kaloutsy
TIS Immigration
“Eddie Nehani is not only very knowledgeable on the subject of SEO but he was willing to share some of that knowledge with me, give me helpful pointers , direction. He is approachable, friendly, communicative, helpful. He gave me plenty of time, got to know me, my business, my requirements. I was left with the feeling that he really cares about his clients. Very much appreciated. I highly recommend Eddie for all your business marketing needs. “
Lisa Mininni
Lisa Mininni Photography